Everything is easy to overcomplicate.
Technology gives us four billion social media networks and the media tells us we need to be on all of them.
But real genius is in simplification.
Distilling the complex into a single transmittable nugget – one that can be shared in a moment, yet still carry the essence of the bigger picture – that’s the perfection we should be striving for.
And en route we should try to avoid time-sapping longcuts, such as the desire to make things prettier than they need to be, or more functional than necessary.
Done is better than perpetually nearly finished.
Don’t you agree?